Isra is a 29-year-old visionary and pioneer who has revolutionized the New Media environment with his concept of Human Media based on human business interactions through the Social Web . Isra pioneered how the the new use of online media leverages the Social Web through human relationships, Human Business Interactions, connectivity, feelings, resonance and of course people. Specialized studies in Spain, UK and USA represent the base for his international career. Isra was recently on TEDx where he introduced his vision about Human Media and its impact on brands, businesses, people and the Web.
He works as a New Media Advisor all over the world, Human Media Evangelist and worldwide Professional speaker and Principal at IG.
Isra, as Founder and Principal of IG – Empowering people, Business & Communities, develops and collaborates on projects with an international reach. He is also co-founder of Adictos Social Media (Social Media Addicts).
His fast-moving career has always been related to Web 2.0. Isra´s early work as a consultant, in charge of teams and Social Media strategies for Social Media & Community, and his new position as Head of New Media and Human Business Interactions at Amnesia, Ibiza, where he´s also involved in projects with BlackBerry Europe, Pioneer UK, EMI Music Spain and MTV International, are just a few of the highlights of his career. Undoubtedly, Isra adds a visionary and human-technological way to understand this new environment that the Internet has provoked.
Isra has developed the first Social Media and Community project for Valencia Town Hall: “La Dipu en la Red”, and is working on the digitalization of the whole institution. Additionally, he is a New Media advisor for various international companies, one of which is blur-Marketing (UK), one of the world´s most important “crowdsourcing” digital agencies, and helped as a Human Media evangelist to build MONK Human Media Marketing (UK/Rome/Sao Paulo). Leaving aside companies, roles and projects, Isra has always been characterized by a thrilling passion for the human side of communication.
Isra García gives lectures at various Business Schools in Spain and as a result of his professional activities, he is a frequent guest speaker at many international conferences such as the San Francisco Marketing Association, Social Media World Summit (Sidney), Winter Music Conference (Miami), Rutgers Online Summit (New York), Social Media Summit (Mexico City), The Social Media Congress (Madrid), EBE (Sevilla), WebConf Latino (Panama-Honduras) or TEDx, where he has shared his vision on Social Media, New Media and now Human Media.
Isra is the first professional in Spain to have ever been published and interviewed by Social Media Today (USA). He is a guest blogger at Mashable, Techipedia, blur-Group and Rutgers Education (NY). Isra is extremely passionate about people, because he believes they are the only medium able to change the world.
Isra is extremely passionate about people, because he believes they are the only medium able to change the world. He doesn’t know about rules or guides. He loves drawing new maps and leaving a mark wherever he goes.
Connect with Isra here.


Staying Human